CEO Dave Ripley on empowering the following billion crypto customers « Kraken Weblog

Twelve years in the past, we started our pioneering mission to develop into one of many first and most profitable digital asset exchanges. We began by buying and selling solely 4 cryptocurrencies, however now assist over 220 belongings on 67 blockchains – and over 700 markets. We’ve been on the forefront of the crypto revolution since 2011.

As one of many longest-lived crypto exchanges on the planet, Kraken’s 12th anniversary is a celebration of consistency amid large but unstable development. It’s a time to replicate on the significance of bearing down and specializing in fundamentals, day in and time out – particularly when panic is the prevailing market sentiment, because it was for a lot of 2022.

Fidelity is the important thing to longevity. That is no secret – in crypto or wherever else. Good sequential choices yield constructive outcomes. Making these choices for 12 years working – no matter whether or not bitcoin was buying and selling for $13.94 (because it was the day Kraken was based) or $68,789.63 (because it was in 2021) – constructed a tradition that’s resilient and obsessively centered on our mission.

It’s one purpose Kraken was recently named the 16th most loved workplace in the world. It’s why we’re stronger now than we have been a 12 months in the past. Since then:

• We launched the Kraken NFT Marketplace, with highly effective options and capabilities created with newer collectors in thoughts – encouraging the following wave of contributors to find every little thing NFTs have to supply in a enjoyable, protected and zero-gas-fee NFT buying and selling atmosphere.
• We “emerged as an oasis of growth in 2023,” enhancing upon our market-leading liquidity as the one crypto buying and selling platform within the U.S. to extend its market depth on a year-to-date foundation as of June 28, 2023.

Wanting forward

Extra individuals are utilizing crypto day by day – to ship cash to household overseas, to obtain and make microloans, to fight hyperinflation. The advantages and utility of cryptocurrency have gotten extra evident to extra folks on a regular basis.

Crypto removes costly intermediaries. Individuals use crypto in repressive regimes the place fiat forex is troublesome to entry or quickly shedding worth. Funds settle on-chain, shortly and with diminished threat. Transaction charges – particularly excessive in conventional finance for cross-border transactions – are slashed.

Our mission is to speed up the adoption of cryptocurrency so that everybody can obtain monetary freedom and inclusion. We imagine every little thing will be improved, together with cash. Crypto is what cash can be, and we’re proud to play our half in its bigger ecosystem, supporting the group that can empower the following billion crypto customers.