We’re proud to announce that, for the second yr working, Kraken has been acknowledged on the annual European Customer Centricity Awards (ECCAs). We gained the Buyer Perception & Suggestions class and had been shortlisted for Buyer Centric Tradition and Buyer Centricity in B2B.
Overcoming robust competitors, this second award follows our 2023 ECCAs win within the Buyer Success class and shortlisting for Worker Expertise.
“We’ve all the time seen consumer suggestions because the driving power that powers our whole enterprise operation. We perceive that our shoppers are really our greatest advocates – important to ongoing enhancements to our product providing – and finally to attaining our mission,” stated Ashley Speller, Kraken’s Vice President of Consumer Engagement.
Kraken the only crypto winner within the 2024 ECCAs
Solely 30 European firms had been nominated for the ECCAs, and we had been the one crypto, DeFi or onchain firm to win or be shortlisted.
Within the Buyer Perception & Suggestions class, the winner was chosen primarily based on how properly entrants proved their inside processes successfully analyze consumer wants whereas showcasing how operational modifications are applied at velocity.
Our award-winning entry centered round Kraken’s “Grime Coated Fruit” initiative, which is an inside escalation platform that leverages consumer insights and straight funnels suggestions, in an actionable format, to government leaders and product managers.
Many groups working collectively towards consumer service excellence
Past that, we demonstrated the cross-functional collaboration that takes place behind the scenes to make sure our shoppers’ voices are really heard.
From our Consumer Expertise Analysis staff (which performs a pivotal position in making certain a deep understanding of person conduct, wants and ache factors) to our Social Media Help staff (which actively engages with shoppers on social media), many features work together to convey our shoppers’ suggestions to life.
Speller continued, “This award is testomony to our hundreds of thousands of shoppers worldwide. We’re dedicated to persistently elevating our requirements to be able to present a superior crypto buying and selling providing that prioritizes product accessibility and inclusivity.”
Click on here to learn extra concerning the European Buyer Centricity Awards and to see the complete record of winners.
These supplies are for basic info functions solely and aren’t funding recommendation or a suggestion or solicitation to purchase, promote, stake or maintain any cryptoasset or to have interaction in any particular buying and selling technique. Kraken doesn’t and won’t work to extend or lower the worth of any explicit cryptoasset it makes obtainable. Some crypto merchandise and markets are unregulated, and also you will not be protected by authorities compensation and/or regulatory safety schemes. The unpredictable nature of the cryptoasset markets can result in lack of funds. Tax could also be payable on any return and/or on any improve within the worth of your cryptoassets and you need to search impartial recommendation in your taxation place. Geographic restrictions might apply.
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